Blizzard’s Real ID Snafu: 4 Lessons

Blizzard became the target of its own flame war after deeming that its forums would soon require the use of real life names. The Battle.net community backlash forced Blizzard to backpedal, removing the Real ID requirement in forums for World of Warcraft and Starcraft II. However, Blizzard head Mike Morhaime’s language (“we’ve decidedRead More